So, seems i was really quite wrong in my last post, at least after a bit of time once the Overwatch hype died down!
They finally appear to have stopped trying to be an Overwatch clone and went their own direction, some really great mechanics in the newer characters and game-modes.
Maps, characters and graphics have had a huge overhaul, all being way way better optimized. There's now a competitive ranking system and a matchmaking that seems to work ok, though I'd prefer it was a bit more transparent with its numbers. It has leader-boards for both personal overall ranking and individual character ranking so you have multiple things to aim for during a game. Mount system is a million times better now, cant mount at will, only at the start of a round.
They now do major testing on a PTR so updates aren't nearly as broken on release.
The time to kill is way longer than Overwatch and I find it much more enjoyable because of this, as that is my main gripe with OW.
Oh and i just hit master rating, mmmMMM.